| Affiliate Group for Online Casino Firms Increases | | 4 May 2006 | A well known online casino affiliate program is about to increase to include several other well know online casino firms to form a larger gambling body on the internet. The deal is aimed mostly sports betting firms but will also include several online casino firms. The new deal will boost the affiliate, Earn United, which will become one of the largest online casino affiliates on the net.
Bet Corp, one of the online casino firms involved in the deal, has issued a statement advising that its decision to join the affiliate group was made easy in light of its own goals. The relationship between the online casino firm and the affiliate is expected to pay dividends immediately once a marketing campaign for its services is finalized. The advantage the online casino affiliate has over other affiliates is that it is recognized as a third party syndicate, acting on the behalf of several gaming firms, rather than functioning as part of a specific casino firm.
The online casino world is without doubt one of the most competitive online industries in the world. Several leading analysts have predicted that successful affiliate programs will become more crucial than ever in the face of increased competition, cross selling and consolidation. |
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